Brunner’s Ken Johns Talks Retargeting at OMMA Behavioral

At OMMA Behavioral yesterday, DGC‘s Kendra Peavy had a chance to see Moderator Ken Johns, SVP, Digital and 1:1 Strategy at Brunner, in action leading a panel of experts from TrueAction, Netmining, Criteo, RAPP and Neo@Ogilvy on the topic of Targeting the Retargeters.

Although the practice hasn’t changed significantly over the last year, there are changes on the horizon. Ken took a few minutes to sit with her and share his thoughts on the panel, as well as the future of retargeting:

The Panel

Consumer Knowledge and Best Practices

The Future of Retargeting

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Posted on March 23, 2011, in DiGennaro Communications, OMMA, Video and tagged , , , , , , , , . Bookmark the permalink. Leave a comment.

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